CTR Calculator
A higher CTR signals ad relevance and usually improves Quality Score, which in turn lowers your CPC on Google Ads. 100% free, runs in your browser — no sign-up.
Click-through rate (CTR)
6.00%
Formula
CTR = Clicks ÷ Impressions × 100
Example
60 clicks from 1,000 impressions → CTR = 60 ÷ 1,000 × 100 = 6.00%.
Learn more: What is CTR? →
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